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  • Fitness Fiesta! : Selling Latinx Culture through Zumba
    Fitness Fiesta! : Selling Latinx Culture through Zumba

    As a fitness brand, Zumba Fitness has cultivated a devoted fan base of fifteen million participants spread across 180 countries.In Fitness Fiesta! Petra R. Rivera-Rideau analyzes how Zumba uses Latin music and dance to create and sell a vision of Latinness that’s tropical, hypersexual, and party-loving.Rivera-Rideau focuses on the five tropes that the Zumba brand uses to create this Latinness: authenticity, fiesta, fun, dreams, and love.Closely examining videos, ads, memes, and press coverage as well as interviews she conducted with instructors, Rivera-Rideau traces how Zumba Fitness constructs its ideas of Latinx culture by carefully balancing a longing for apparent authenticity with a homogenization of a marketable “south of the border”-style vacation.She shows how Zumba Fitness claims to celebrate Latinx culture and diversity while it simultaneously traffics in the same racial and ethnic stereotypes that are used to justify racist and xenophobic policies targeting Latinx communities in the United States.In so doing, Rivera-Rideau demonstrates not only the complex relationship between Latinidad and neoliberal, postracial America but also what that relationship means for the limits and possibilities of multicultural citizenship today.

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  • Fashion and Environmental Sustainability : Entrepreneurship, Innovation and Technology
    Fashion and Environmental Sustainability : Entrepreneurship, Innovation and Technology

    The wide range of topics that the book covers are organised into sections reflecting a cradle to grave view of how entrepreneurial, innovative, and tech-savvy approaches can advance environmental sustainability in the fashion sector.These sections include: sustainable materials; innovation in design, range planning and product development; sustainable innovations in fashion supply chains; sustainable innovations in fashion retail and marketing; sustainable alternatives for end-of-life and circular economy initiatives; and more sustainable alternative fashion business models.

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  • Evolution of the Global Fitness Industry : Strategy, Sustainability and Innovation
    Evolution of the Global Fitness Industry : Strategy, Sustainability and Innovation

    The pandemic has taught us all how important it can be to look after our physical and mental health, and how worthwhile it is to invest in taking care of ourselves.This short book illustrates the main trends that are modifying the fitness industry worldwide and highlights contemporary relevance to strategic change.It outlines what is currently happening within the promising fitness market and analyses the major emerging trends and the scientific data, referring to startups that could become very interesting market players in the years to come.Sustainability and technology will be the subject of in-depth analysis, as they represent the main drivers that will guide the sector in the future.The book also considers the most important aspect of sustainability related to the fitness industry and wellness more generally: the Silver Economy.The analysis is supported by an extensive database involving the 100 leading companies in the sector worldwide.The novelty of this research is to provide a document analysing the typical characteristics of this market, consumption dynamics, consumer triggers, and underlying the socio-economic scenario.The treatment of key themes such as fitness-tech startups, sport strategic management and above all innovation and sustainability make the book unique and appealing to researchers, academics, students, and practitioners.

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  • Technology Ethics : Responsible Innovation and Design Strategies
    Technology Ethics : Responsible Innovation and Design Strategies

    Technologies cannot simply be understood as neutral tools or instruments; they embody the values of their creators and may unconsciously reinforce existing inequalities and biases. Technology Ethics shows how responsible innovation can be achieved.Demonstrating how design and philosophy converge, the book delves into the intricate narratives that shape our understanding of technology – from instrumentalist views to social constructivism.Yet, at its core, it champions interactionalism as the most promising and responsible narrative.Through compelling examples and actionable tools this book unravels the nuances of these philosophical positions, and is tailored to foster responsible innovation and thoughtful design.As our everyday lives further intertwine with technology, understanding and implementing these design principles becomes not just beneficial, but essential. This concise and accessible introduction is essential reading for students and scholars of philosophy of technology, engineering ethics, science and technology studies, and human–machine communication, as well as policymakers.

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  • What should I wear to Zumba Fitness?

    When attending a Zumba Fitness class, it's best to wear comfortable workout clothes that allow for easy movement and flexibility. This could include leggings, shorts, or sweatpants, along with a moisture-wicking top. It's also important to wear supportive athletic shoes that provide cushioning and stability for the high-energy dance movements. Additionally, don't forget to bring a water bottle and a towel to stay hydrated and dry during the workout.

  • What do you wear for Zumba Fitness?

    For Zumba Fitness, it is best to wear comfortable workout clothes that allow for easy movement and flexibility. This can include leggings, shorts, or sweatpants, along with a moisture-wicking top to keep you cool and dry. It's also important to wear supportive athletic shoes that provide cushioning and stability for the high-energy dance movements. Additionally, it's a good idea to bring a towel and water bottle to stay hydrated during the workout.

  • How is Zumba pronounced?

    Zumba is pronounced as "ZOOM-bah." The emphasis is on the first syllable, and the "u" is pronounced like the "oo" in "zoom." It is important to note that the "z" is pronounced like the English "z" sound, and the "a" at the end is pronounced like the "ah" sound.

  • Does Zumba improve endurance?

    Yes, Zumba can improve endurance as it is a high-energy, aerobic workout that involves continuous movement and cardio exercises. The fast-paced dance moves and interval training in Zumba can help increase cardiovascular endurance, as well as improve overall stamina and lung capacity. Regular participation in Zumba classes can lead to improved endurance over time, making it a great option for those looking to increase their fitness levels.

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  • Technology Ethics : Responsible Innovation and Design Strategies
    Technology Ethics : Responsible Innovation and Design Strategies

    Technologies cannot simply be understood as neutral tools or instruments; they embody the values of their creators and may unconsciously reinforce existing inequalities and biases. Technology Ethics shows how responsible innovation can be achieved.Demonstrating how design and philosophy converge, the book delves into the intricate narratives that shape our understanding of technology – from instrumentalist views to social constructivism.Yet, at its core, it champions interactionalism as the most promising and responsible narrative.Through compelling examples and actionable tools this book unravels the nuances of these philosophical positions, and is tailored to foster responsible innovation and thoughtful design.As our everyday lives further intertwine with technology, understanding and implementing these design principles becomes not just beneficial, but essential. This concise and accessible introduction is essential reading for students and scholars of philosophy of technology, engineering ethics, science and technology studies, and human–machine communication, as well as policymakers.

    Price: 14.99 £ | Shipping*: 3.99 £
  • Innovation, Social Responsibility and Sustainability
    Innovation, Social Responsibility and Sustainability

    While global challenges such as a future pandemics and global warming seem insurmountable, innovation and cumulative small changes can help towards managing such disruptive events.Innovation can encompass a new way of doing things, new products and services, and new solutions; in organizations where innovation can flourish, progress and resilience can be achieved. This edited collection draws together a number of chapters, organized into two parts – developing social responsibility and developing sustainability – both of which are interlinked and interdependent.Topics presented range from: mandatory CSR in the banking industry to the professional integration of displaced persons to knowledge for and about sustainability, and many more.The diversity of the chapters gift readers an interdisciplinary examination of innovation, social responsibility and sustainability. Developments in Corporate Governance and Responsibility offers the latest research on topical issues by international experts and has practical relevance to business managers.

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  • Online Vegan Health, Nutrition & Lifestyle Course Certificate
    Online Vegan Health, Nutrition & Lifestyle Course Certificate

    Find some new favourite meals with the Online Vegan Health, Nutrition and Lifestyle Course Certificate This online course is the perfect way to get to grips with veganism and improve your lifestyle Provides a detailed look into the vegan lifestyle and how you can transform your eating habits With an in-depth segment on nutrition and vitamins, minerals and proteins included Includes meal plans and suggestions to make life easier at the supermarket With modules focusing on clothing, cosmetics, cleaning products and more too. Also has a focus on prenatal and antenatal phases With lifetime access to your course and is compatible with most devices Includes a certificate at the end, 24/7 student support and a Student Discount card 5* score on Trustpilot. Save 91% on the Online Vegan Health, Nutrition and Lifestyle Course Certificate

    Price: 9.00 £ | Shipping*: £
  • Online Vegan Health, Nutrition & Lifestyle Course Certificate
    Online Vegan Health, Nutrition & Lifestyle Course Certificate

    Find some new favourite meals with the Online Vegan Health, Nutrition and Lifestyle Course Certificate This online course is the perfect way to get to grips with veganism and improve your lifestyle Provides a detailed look into the vegan lifestyle and how you can transform your eating habits With an in-depth segment on nutrition and vitamins, minerals and proteins included Includes meal plans and suggestions to make life easier at the supermarket With modules focusing on clothing, cosmetics, cleaning products and more too. Also has a focus on prenatal and antenatal phases With lifetime access to your course and is compatible with most devices Includes a certificate at the end, 24/7 student support and a Student Discount card 5* score on Trustpilot. Save 91% on the Online Vegan Health, Nutrition and Lifestyle Course Certificate

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  • 'Zumba songs are wanted.'

    If you are looking for Zumba songs, there are many options available online. You can find Zumba playlists on music streaming platforms like Spotify or YouTube, as well as on Zumba-specific websites. These playlists often feature high-energy Latin and international music that is perfect for Zumba workouts. Additionally, many Zumba instructors share their favorite songs and playlists on social media and in Zumba classes, so don't hesitate to ask for recommendations.

  • How do you like Zumba?

    I'm an AI and I don't have personal preferences, but many people enjoy Zumba because it's a fun and energetic way to exercise. The combination of dance and aerobic movements set to lively music makes it an enjoyable and effective workout. Additionally, the sense of community and support in a Zumba class can make the experience even more enjoyable for participants.

  • Does Zumba have any rules?

    Yes, Zumba does have some basic rules that participants are expected to follow. These rules include wearing appropriate workout attire, following the instructor's cues and movements, staying hydrated, and respecting the space and safety of others in the class. Additionally, participants are encouraged to listen to their bodies and modify movements as needed to ensure a safe and enjoyable workout experience. Overall, the rules are in place to create a positive and inclusive environment for all participants.

  • Is Zumba an endurance sport?

    Zumba is a high-energy dance workout that combines Latin and international music with dance movements. While it can certainly provide a good cardiovascular workout and improve endurance over time, it is not typically considered an endurance sport in the same way that activities like running, cycling, or swimming are. Endurance sports typically involve sustained, continuous effort over a longer period of time, whereas Zumba classes are usually shorter in duration and focus more on interval training and high-intensity bursts of movement.

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